origin

the m.a.c. meant to type technologies. instead, he typed technilogies. from that, a new word was born, illustrating a core philosophy. technology yes, but nil, nothing (latin). simplicity, minimalism, self-sufficiency, and beauty in nature. and the fact that technology exists already in the nature around us, and within us.

harmony with nature is at our core. our products should last a long time, and be repairable. and when their lifecycle finally is complete, they should assimilate right back into nature.